Animation Handbook

Learn how you can use animation to demonstrate abstract concepts, make products feel more life-like, and instill more emotion into digital experiences.

What’s in the book

Motion’s purpose: Understanding the value of motion is essential to designing more human experiences.
Principles of animation: The seven animation principles for design that make the magic of digital products approachable.
Animation collaboration: Lessons from Zova Fitness, Headspace, Google, and Lyft that put principles into practice.
Taking animation further: How thoughtful animations built with a cohesive strategy will ensure greater trust with users.

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